Checklist: Differentiating a Sole Trader from a Company
When building your startup, choosing the right business structure is crucial. In order to determine which structure your business fits into, you’ll need to ask…
Category: Startup Basics
The Toothbrush Impact Test
How can we know if customers will want or need a new product or service? You may have heard that for a product to be…
Mission, Vision and Purpose Cheat Sheet
Every startup is expected to have a clear mission, vision and purpose. But what do these encompass? Is there a difference between them? Check out…
Minimum Viable Product (MVP) Cheat Sheet
Thinking of developing a product? Unsure how to start? Author of The Lean Startup, Eric Reis defines a minimum viable product (MVP) as the “version…
Design Thinking Cheat Sheet
Do you want to solve problems in creative and innovative ways? Are you interested in understanding your user and defining the problems you’re addressing? Check…
What is the Discipline Behind Turning Ideas Into Reality?
Join us for a unique one hour deep dive into the world of innovation, as Laetitia Andrac from Essential Shift (EssentialShift.co), shares with you…
How To Bring Your Ideas To Light In A Busy World
It can be difficult to bring your ideas into the world and put them in front of the right people. In this session, join Merja…